ABOUT US
The Pretty Tribe started with a simple makeup vision- to create a budge proof vegan glitter gel for the eye, face, hair & body that out-sparkled all the rest. It had to be glamorous. And it absolutely had to be cruelty free. Based on our reviews, I'd say we NAILED IT.
HOW IT STARTED
ARMED WITH ONLY A DREAM, THE PRETTY TRIBE LAUNCHED ON ETSY IN 2019. BUT AFTER A LITTLE TRIAL AND ERROR AND A LOT OF SALES LATER, WE KNEW WE WANTED TO GROW. WE WANTED TO EXPAND OUR LINE OF PRODUCTS. AND WE WANTED TO HAVE THE FREEDOM TO CONNECT MORE CLOSELY WITH OUR CUSTOMERS BY OFFERING ADDITIONAL SERVICES INCLUDING NEWSLETTERS, REWARD PROGRAMS & SUBSCRIPTION BOXES.
SO I'M EXCITED TO ANNOUNCE THAT WE'RE MAKING ALL OF THAT HAPPEN! BUT IT'S A PROCESS. AND ONE THAT WE'RE WORKING DILIGENTLY ON EVERY DAY TO BRING YOU ALL OF THE EXCITING THINGS WE HAVE PLANNED.
SO IN THE MEANTIME, WHILE WE CONTINUE TO BUILD OUR NEW SITE, WE WELCOME YOU TO VISIT OUR ETSY SHOP. WE'RE PROUD OF OUR "STAR SELLER" BADGE AND 500+ 5-STAR REVIEWS.
FINALLY, THE PRETTY TRIBE WAS, IS, AND ALWAYS WILL BE A SMALL BUSINESS. WE TAKE IMMENSE PRIDE IN THE QUALITY OF OUR PRODUCTS AND THE LOVE THAT GOES INTO PACKING EVERY ORDER.
OUR COMMITMENT TO THAT, AND TO YOU, WILL NEVER CHANGE.
LIBERATA DOLCE, CREATOR & OWNER
MY NAME IS LIBERATA, FORMER MODEL/STYLIST TURNED SMALL BUSINESS OWNER.
I STARTED THE PRETTY TRIBE WITH THE SIMPLE GOAL OF CREATING A LINE OF BEAUTY PRODUCTS THAT EMBODIED ALL THE THINGS I LOVE MOST IN LIFE, AND REPRESENTED MY MOST IMPORTANT BELIEFS:
THEY HAD TO BE FREE FROM CRUELTY OF ANY KIND.
THEY HAD TO BE INCLUSIVE BY REPRESENTING LOVE, POSITIVITY AND ACCEPTANCE.
THEY HAD TO BE BOLD, FEARLESS AND FULL OF COLOR.
AND THEY ABSOLUTELY HAD TO BE DOWN FOR ANY ADVENTURE.
SO WHATEVER ADVENTURES YOUR LIFE MAY BRING, THANK YOU FOR ALLOWING BOTH MYSELF AND THE PRETTY TRIBE TO BE A PART OF IT.
WE CANT WAIT TO SEE WHAT'S NEXT!